Sunday, May 20, 2012

Why are we fooled in such great numbers?




(Click to access!)


My comments:

Why are we fooled in such great numbers?
Wonderful to read someone having both the knowledge, honesty and guts to present an in-depth-analysis to “why we are fooled in such great numbers”, over and over again. The three levels of unconscious influences in your essay will make a fascinating and a most needed intellectual connection to my life-changing primal experiences from Art’s Evolution in Reverse.
To my comments, to Art’s Reflections on “The cost of neuroses”, the other day, I would have loved beeing able to add your last sentense:  “The new field of neuroeconomics is showing why so many “calculations of value” are not rational.  Our decisions are determined by an almost endless number of factors, such as risk aversion, fear, wishful thinking, endowment effects (from ownership), lack of information, pre-conceptions, biases, and cognitive dissonance.
Looking forward to your next article!
Jan Johnsson

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